Recruitment strategies for addressing the aged care workforce shortage
Australia’s aged care sector faces a growing challenge: a persistent shortage of qualified staff, including Registered Nurses, Assistants in Nursing (AINs), and Personal Care Workers (PCWs). With an ageing population and increasing demand for high-quality care, healthcare providers are under pressure to recruit and retain skilled professionals. Effective recruitment strategies are essential not only to fill vacancies but also to ensure sustainable, compassionate, and competent care for older Australians.
Nest Recruitment is committed to supporting aged care providers by implementing strategies that attract, develop, and retain frontline staff, ensuring facilities can meet both current and future workforce needs.
Understanding the workforce shortage
Several factors contribute to the aged care staffing shortage:
- Growing demand: Australia’s ageing population increases the need for aged care services.
- Staff turnover: High-pressure work environments, burnout, and limited career pathways lead to frequent resignations.
- Geographic disparities: Rural and regional areas struggle to attract skilled professionals.
- Skills gap: Some workers lack specialised training in dementia care, palliative care, or complex clinical support.
Addressing these challenges requires a multifaceted recruitment approach tailored to both candidates and employers.
Effective recruitment strategies
1. Targeted candidate sourcing
Identifying and attracting the right talent is the foundation of successful recruitment. Nest Recruitment focuses on proactive sourcing through:
- Job boards and healthcare networks
- Partnerships with vocational institutions and nursing schools
- Outreach programs to attract candidates from diverse backgrounds, including mature-age workers and migrants
By widening the recruitment pool, facilities can access a broader range of skilled candidates ready to contribute to aged care.
2. Upskilling and professional development
Investing in training and development is critical to both recruitment and retention. Nest Recruitment supports aged care providers by:
- Offering targeted upskilling programs in dementia care, palliative care, and mobility support
- Facilitating professional development opportunities for career progression
- Ensuring new recruits meet regulatory and clinical standards
By building skills within the workforce, facilities not only fill vacancies but also enhance care quality and staff satisfaction.
3. Flexible staffing solutions
Many candidates seek roles that offer work-life balance and flexibility. Nest Recruitment provides:
- Part-time, casual, and locum placements
- Shift-swapping and flexible rostering to accommodate personal commitments
- Support for staff working across multiple facilities
Flexible staffing arrangements help attract candidates who might otherwise be unable to commit to traditional full-time roles while improving workforce stability.
4. Employer branding and engagement
Healthcare providers that demonstrate strong workplace culture and values are more likely to attract top talent. Strategies include:
- Highlighting professional development pathways
- Recognising staff contributions and achievements
- Promoting employee wellbeing initiatives
Nest Recruitment assists providers in presenting themselves as employers of choice, making aged care roles more appealing to prospective candidates.
5. Streamlined recruitment and onboarding
Efficient recruitment processes reduce the time between candidate application and placement, ensuring that staff shortages are addressed promptly. Nest Recruitment manages:
- Candidate screening and verification
- Reference and credential checks
- Orientation and onboarding support
A smooth process benefits both candidates and employers, reducing delays and ensuring a confident, capable workforce from day one.
Benefits for aged care providers
Adopting these recruitment strategies delivers tangible benefits:
- Improved staff retention: Career development, flexible options, and recognition foster long-term engagement.
- Higher care quality: Skilled, motivated staff enhance patient outcomes and satisfaction.
- Operational efficiency: Filling vacancies quickly reduces the burden on existing staff and maintains service levels.
- Sustainable workforce planning: Providers are better equipped to respond to future demand and workforce challenges.
Conclusion
The aged care workforce shortage is a significant challenge, but effective recruitment strategies can help providers attract, retain, and develop skilled staff. By combining targeted sourcing, upskilling, flexible staffing, employer branding, and streamlined onboarding, healthcare facilities can build a resilient, competent workforce prepared to meet the needs of Australia’s ageing population.
Nest Recruitment is committed to supporting both providers and candidates through these strategies. By fostering a skilled, engaged, and motivated workforce, we ensure that older Australians receive the high-quality care they deserve while helping staff build rewarding and sustainable careers.









